Post by account_disabled on Dec 30, 2023 3:26:14 GMT -6
Mid-October this year brought another update to the Google algorithm called Penguin 3.0. Each update of the largest search engine's algorithm introduces some kind of confusion in the online world. Of course, this is most important for websites that are positioned in different ways. In the article below, I will briefly explain how the Penguin update works, who should be afraid of it and why. Do you want to position your website? CONTACT US! Penguin 3.0 – new Google algorithm update For those unfamiliar with internet jargon, the penguin is still a cute bird that walks in a funny way. However, in the world of the Internet, the word Penguin takes on a completely new, even dangerous meaning. This is the Google algorithm , which first showed its watchful eyes in the spring of 2012, while the new Google algorithm update Pingiwin 3.0 appeared on October 18, 2014. The main task of Penguin is to protect search engine users from websites that build their position in the Google ranking through a junk link profile leading to their website and to promote valuable websites based on natural linking in their place.
What does this mean for owners of naughty sites? As WhatsApp Number List usual, the punishment is painful: a drop in search engine rankings and, in the worst case, even a filter imposed by Google . Penguin algorithm - what to avoid? It's time to explain what type of linking Google pays attention to. Detailed guidelines on linking are publicly available, but it is worth reminding what links should be avoided. One of the highlighted changes in the latest version of Penguin is lowering the ranking of pages positioned via 301 redirection, but with a large number of unnatural links. Broadly understood Black Hat SEO includes: unethical methods of obtaining links through various types of link exchange systems (so-called SWLs), directories of poor quality websites, created for the sole purpose of obtaining another URL leading to your website, pretzels - that is, blogs focused on the possibility of creating lifted entries currently a phrase and internet forums. These methods used to help keywords grow rapidly, but now they often do the opposite and cause your rankings to drop in Google.
Of course, not every forum entry is spam. Many links from this type of websites are very valuable URLs, created by Internet users who exchange valuable information about products and services. However, when suddenly an entry from a new user about a wonderful face cream appears on a bicycle forum with an appropriate link, it is hard to believe that it is natural. When outsourcing positioning to an external company, it is worth examining how it builds the profile of links leading to your website. If anything suspicious catches your attention, it's a sign that you should seriously consider changing your company before it's too late. What's new in Penguin 3.0 update? The answer to this question is not so simple anymore. Subsequent updates of the algorithm, including Penguin 3.0, serve to improve the website evaluation criteria previously selected by the search engine. The changes are implemented by Google gradually, so for some websites you have to wait a little longer to see the effects of the algorithm.
What does this mean for owners of naughty sites? As WhatsApp Number List usual, the punishment is painful: a drop in search engine rankings and, in the worst case, even a filter imposed by Google . Penguin algorithm - what to avoid? It's time to explain what type of linking Google pays attention to. Detailed guidelines on linking are publicly available, but it is worth reminding what links should be avoided. One of the highlighted changes in the latest version of Penguin is lowering the ranking of pages positioned via 301 redirection, but with a large number of unnatural links. Broadly understood Black Hat SEO includes: unethical methods of obtaining links through various types of link exchange systems (so-called SWLs), directories of poor quality websites, created for the sole purpose of obtaining another URL leading to your website, pretzels - that is, blogs focused on the possibility of creating lifted entries currently a phrase and internet forums. These methods used to help keywords grow rapidly, but now they often do the opposite and cause your rankings to drop in Google.
Of course, not every forum entry is spam. Many links from this type of websites are very valuable URLs, created by Internet users who exchange valuable information about products and services. However, when suddenly an entry from a new user about a wonderful face cream appears on a bicycle forum with an appropriate link, it is hard to believe that it is natural. When outsourcing positioning to an external company, it is worth examining how it builds the profile of links leading to your website. If anything suspicious catches your attention, it's a sign that you should seriously consider changing your company before it's too late. What's new in Penguin 3.0 update? The answer to this question is not so simple anymore. Subsequent updates of the algorithm, including Penguin 3.0, serve to improve the website evaluation criteria previously selected by the search engine. The changes are implemented by Google gradually, so for some websites you have to wait a little longer to see the effects of the algorithm.